Sigma's twin launch of zoom lenses includes the Sigma 28-105mm F2.8 DG DN for Sony E-mount and the Sigma 10-18mm F2.8 DC DN ...

filling in the gaps in the lens market unfulfilled by first-party camera brands like Sony and Nikon. And with the latest rumors of a new zoom lens joining the market, Tamron continues to fill various ...

Hasselblad adds a new ultra-wide zoom to its lineup of lenses for the X-system medium format cameras. The new XCD 20-35mm F/3.2-4.5 E is the brand’s first ultra-wide zoom and only the second zoom ...

Hasselblad's first ultra-wide zoom for medium format delivers a field of view equivalent to 16-27mm in full-frame terms. The ...

Canon has announced a new multi-purpose standard zoom lens for its full-frame mirrorless cameras, the RF 28-70mm F2.8 IS STM.

Hasselblad has dropped a new lens that marks two big firsts. The Hasselblad XCD 20-35E is both the company's first ever ultra ...

The new Z 6 III is less than half the price of a Z 9, but it offers many of the same features with a few twists of its own.

Take a look at the Viltrox LUNA 42-420mm T5.6 Cine Zoom lens, a powerful large format lens with a 10x zoom and constant T5.6 ...

Laowa introduces new cine and broadcast lenses, including the Sword Full Frame Macro Cine Series, the Ultima 8K Broadcast ...

E from Hasselblad is the first lens in the Exclusive series and is said to offer the highest optical performance.

Sigma has announced the full-frame 28-105mm F2.8 DG DN Art lens for L-mount and Sony E-Mount cameras. The company says the ...

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi ...